{"id":6829,"date":"2015-04-29T22:35:47","date_gmt":"2015-04-29T18:35:47","guid":{"rendered":"https:\/\/bonniegarner.com\/en\/?p=6829"},"modified":"2015-04-29T22:37:44","modified_gmt":"2015-04-29T18:37:44","slug":"estee-lauder-little-black-primer-mascara-my-review","status":"publish","type":"post","link":"https:\/\/bonniegarner.com\/en\/2015\/04\/29\/estee-lauder-little-black-primer-mascara-my-review\/","title":{"rendered":"Est\u00e9e Lauder Little Black Primer mascara, my review"},"content":{"rendered":"<h2>An eyelashes primer, seriously? I&#8217;m sure this Est\u00e9e Lauder Little Black Primer is once again one of those useless makeup products!<\/h2>\n<p>Admit it, that&#8217;s what you thought when you saw the Est\u00e9e Lauder ad. Yes, this ad. The one with it the new brand&#8217;s face, Kendall Jenner:<\/p>\n<div class=\"full-width\"><iframe src=\"https:\/\/www.youtube.com\/embed\/Bn9LGnAOYvQ\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/div>\n<p>It&#8217;s crazy how many\u00a0makeup products these Kardashian-Jenner girls help sell&#8230; So it&#8217;s easy to understand the interest of Est\u00e9e Lauder in\u00a0recruiting the young Kendall as the brand&#8217;s new muse!<\/p>\n<p>Because with her, the brand can kill two birds with one stone in:<br \/>\n&#8211; <strong>rejuvenating its clientele<\/strong> (and it clearly need to be, in my opinion) (I remember many events organized for Est\u00e9e Lauder clients when I worked at Le Bon March\u00e9 in Paris: I had never seen so many sophisticated old ladies in the same place at the same time)(I was totally fascinated by their updos)(and no, updos were not exactly trendy at the time&#8230;)<br \/>\n&#8211; using the enormous <strong>power<\/strong> of suggestion of the Kardashian-Jenner sisters to <strong>make people want to buy makeup<\/strong>.<\/p>\n<p>Of course, I need to point out\u00a0that\u00a0I realized that Kendall Jenner was the image of Little Black Primer after I bought my product! (no, really, I swear lol!)<br \/>\nIn general, I try to avoid to\u00a0be inspired by the Kardashian-Jenner sisters for my makeup looks but regarding the huge\u00a0influence they have on the beauty industry at the moment, it&#8217;s probably\u00a0a lost cause&#8230;<\/p>\n<p>Anyway, enough Kardashian ramblings and let&#8217;s get to the topic of the day: an eyelashes primer, is it really <strong>necessary<\/strong> or is it a another <strong>useless gesture<\/strong> created by the makeup brands&#8217; evil\u00a0marketing department?<\/p>\n<p>Maybe a little of both, IMO&#8230; But I will try\u00a0to tell you more about it! <span class=\"wp-smiley emoji emoji-wink\" title=\";)\">wink<\/span> <\/p>\n<h3>Est\u00e9e Lauder Little Black Primer mascara, presentation:<\/h3>\n<div class=\"full-width\"><a href=\"https:\/\/bonniegarner.com\/wp-content\/uploads\/2015\/04\/little_black_primer_mascara_estee_lauder.jpg\"><img decoding=\"async\" class=\"aligncenter size-full wp-image-7122\" src=\"https:\/\/bonniegarner.com\/wp-content\/uploads\/2015\/04\/little_black_primer_mascara_estee_lauder.jpg\" alt=\"Est\u00e9e Lauder Little Black Primer\" \/><\/a><\/div>\n<p>I had heard of eyelash primer, I&#8217;m not discovering the concept.<br \/>\nBut so far, I had mostly seen products which are supposed to be applied before mascara, with a <strong>white formula<\/strong> and especially designed to increase the <strong>volume<\/strong> of the eyelashes. It&#8217;s not that\u00a0I wasn&#8217;t interested, but hey, I don&#8217;t know, I never really felt the urge to go and buy one&#8230;<\/p>\n<p>However, I immediately liked\u00a0the concept of the Little Black Primer .<\/p>\n<p>What the brand says about it:<\/p>\n<blockquote><p><span style=\"color: #808080;\">&#8220;Think of this unique primer as the little black dress for lashes.<br \/>\nUnlike traditional lash primers that are white, this primer is tinted black, so you can use it on its own or as the perfect base for mascara. The patent-pending formula works alone as a tint to color and lift bare lashes so they stay silky black throughout the day and even overnight.<br \/>\nIt amplifies as a primer and boosts volume, lift, and length to allow mascara to look its best.<br \/>\nIt can also be used to set by brushing over mascara for a long-wearing, water-resistant topcoat that helps reduce smudging and flaking.<\/span><span style=\"color: #808080; line-height: 1.5;\">&#8220;<\/span><\/p><\/blockquote>\n<p>So first, it&#8217;s not white, it&#8217;s\u00a0<strong>tinted black<\/strong>, which I prefer. And it&#8217;s a 3 in 1 product.<\/p>\n<p>Basically, if I summarize, the Little Black Primer Est\u00e9e Lauder is used to:<br \/>\n&#8211; boost the eyelashes&#8217;<strong> volume<\/strong>, <strong>lift<\/strong> and <strong>curl<\/strong> them and hold this result for a <strong>very long time<\/strong> when you apply it <strong>under your usual mascara,<\/strong><br \/>\n&#8211; make your classic mascara\u00a0<strong>waterproof<\/strong> when you\u00a0use it as a <strong>top coat<\/strong>, <strong>after your classic mascara<\/strong><br \/>\n&#8211; be used alone for a <strong>very natural makeup look<\/strong> of elongated and separated lashes.<\/p>\n<h3>Est\u00e9e Lauder Little Black Primer mascara, my thoughts:<\/h3>\n<div class=\"full-width\"><a href=\"https:\/\/bonniegarner.com\/wp-content\/uploads\/2015\/04\/mascara_little_black_primer_estee_lauder.jpg\"><img decoding=\"async\" class=\"aligncenter size-full wp-image-7123\" src=\"https:\/\/bonniegarner.com\/wp-content\/uploads\/2015\/04\/mascara_little_black_primer_estee_lauder.jpg\" alt=\"Est\u00e9e Lauder Little Black Primer\" \/><\/a><\/div>\n<p>Initially, I decided to try the Little Black Primer because I had trouble getting a good result with the <a title=\"Benefit Roller Lash mascara, my review\" href=\"https:\/\/bonniegarner.com\/en\/2015\/04\/24\/benefit-roller-lash-mascara-my-review\/\" target=\"_blank\">Benefit Roller Lash<\/a>\u00a0(as you can see in my last article).<br \/>\nBut actually, I really liked this product&#8230;<\/p>\n<p>The brush is <strong>classic<\/strong>, not a silicone one. It&#8217;s quite <strong>thin and curved<\/strong> and it really grips\u00a0the eyelash roots to <strong>curl and lift<\/strong> them\u00a0even <strong>without\u00a0using an eyelash\u00a0curler<\/strong>.<\/p>\n<p>The product<strong> formula<\/strong> is very <strong>fine<\/strong>, it leaves a very light film on the eyelashes and <strong>dries quickly<\/strong>, allowing it <strong>to set<\/strong> the movement the brush provides\u00a0to the eyelashes. It&#8217;s super thin, so it remains very soft and flexible. I find it really <strong>comfortable<\/strong> to wear alone for a &#8220;<strong>no-makeup makeup<\/strong>&#8221; kind of day.<\/p>\n<p>The effect is not as intense as when you apply a real mascara obviously, but added to a mascara, it really has a <strong>boosting effect<\/strong> on the <strong>volume<\/strong> and the\u00a0<strong>curl<\/strong>, which are precisely the two aspects that interest me the most in a eyelash makeup product.<\/p>\n<p>I was also very impressed by the <strong>long-lasting power<\/strong> of this product. Applied under\u00a0a mascara, it helps to strengthen the the curling effect\u00a0but the coolest part is that it really <strong>holds the curl<\/strong>! And the fact that it makes any mascara <strong>waterproof<\/strong> when it&#8217;s applied as a <strong>top coat<\/strong> is so\u00a0great, especially in Dubai, where within a month, heat and moisture will, despite all my efforts, make all\u00a0my makeup melt&#8230;<\/p>\n<p>It happened to me several times to apply it before AND after my mascara, and the layers are totally buildable!<\/p>\n<p>However, as it&#8217;s a waterproof product, you must use a specific makeup remover but it&#8217;s really not a hassle to remove. I personally use an oil and it works perfectly fine with it&#8230; And I don&#8217;t loose half of my eyelashes when I&#8217;m removing it like\u00a0with some products, which are almost impossible to remove! (yes, I&#8217;m looking at you <a title=\"Benefit\" href=\"https:\/\/www.benefitcosmetics.com\/product\/view\/theyre-real\" target=\"_blank\">They&#8217;re Real<\/a>! <span class=\"wp-smiley emoji emoji-wink\" title=\";)\">wink<\/span>  )<\/p>\n<h3>The result on my eyelashes, worn on its own:<\/h3>\n<div class=\"full-width\"><a href=\"https:\/\/bonniegarner.com\/wp-content\/uploads\/2015\/04\/mascara_little_black_primer_estee_lauder_one_coat.jpg\"><img decoding=\"async\" class=\"aligncenter size-full wp-image-7128\" src=\"https:\/\/bonniegarner.com\/wp-content\/uploads\/2015\/04\/mascara_little_black_primer_estee_lauder_one_coat.jpg\" alt=\"Est\u00e9e Lauder Little Black Primer\" \/><\/a><\/div>\n<p>The black tinted result is rather light but the\u00a0curling\u00a0effect is quite visible IMO.<\/p>\n<h3>On my eyelashes, worn under another mascara:\u00a0(here the\u00a0<a title=\"Benefit Roller Lash mascara, my review\" href=\"https:\/\/bonniegarner.com\/en\/2015\/04\/24\/benefit-roller-lash-mascara-my-review\/\" target=\"_blank\">Roller Lash by Benefit<\/a>)<\/h3>\n<div class=\"full-width\"><a href=\"https:\/\/bonniegarner.com\/wp-content\/uploads\/2015\/04\/benefit_roller_lash_mascara_two_coats_full_face.jpg\"><img decoding=\"async\" class=\"aligncenter size-full wp-image-7120\" src=\"https:\/\/bonniegarner.com\/wp-content\/uploads\/2015\/04\/benefit_roller_lash_mascara_two_coats_full_face.jpg\" alt=\"Est\u00e9e Lauder Little Black Primer &amp; Benefit Roller Lash mascara \" \/><\/a><\/div>\n<p>The eyelashes are intensified but not too thick and without any spidery lashes.<\/p>\n<h3>In summary:<\/h3>\n<p>[wprs-pros][wprs-cons]<\/p>\n<p>Honestly, I&#8217;m quite convinced by\u00a0this product, especially for my very thin and straight\u00a0eyelashes. The result is clearly visible and the curl really lasts all day!<br \/>\nSo to conclude, I wouldn&#8217;t say that it&#8217;s an absolutely necessary step to add to your makeup routine but if you&#8217;re like me and you like to have your lashes with volume and a good curl, you should enjoy this Little Black Primer.<\/p>\n<p>The Little Black Primer is available on\u00a0<a title=\"Est\u00e9e Lauder\" href=\"http:\/\/www.esteelauder.com\/product\/631\/34319\/Product-Catalog\/Makeup\/Little-Black-Primer\/Tint-Amplify-Set\" target=\"_blank\">Est\u00e9e Lauder\u00a0website <\/a>for $24.<\/p>\n<h5>And you, have you ever tried eyelashes primer? What are your thoughts? Do you think it&#8217;s\u00a0useless or not? <span class=\"wp-smiley emoji emoji-wink\" title=\";)\">wink<\/span> <\/h5>\n<p>Photos credits: bonniegarner.com<\/p>\n<p>Cet article est aussi disponible en fran\u00e7ais:\u00a0<a title=\"Est\u00e9e Lauder Little Black Primer mascara, mon avis\" href=\"https:\/\/bonniegarner.com\/2015\/04\/29\/estee-lauder-little-black-primer-mascara-mon-avis\/\" target=\"_blank\"><em>Est\u00e9e Lauder Little Black Primer mascara, mon avis<\/em><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>An eyelashes primer, seriously? I&#8217;m sure this Est\u00e9e Lauder Little Black Primer is once again one of those useless makeup products!<br \/>\nAdmit it, that&#8217;s what you thought when you saw the Est\u00e9e Lauder ad.<\/p>\n","protected":false},"author":3,"featured_media":6830,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"wide-image-layout","iawp_total_views":38,"footnotes":""},"categories":[265,255],"tags":[1230,655,1235,1238,1237,1236,811,453,494,667,476,1239,1240],"class_list":["post-6829","post","type-post","status-publish","format-standard","has-post-thumbnail","category-beauty","category-makeup","tag-curling-effect","tag-estee-lauder","tag-estee-lauder-little-black-primer-mascara","tag-eyelashes","tag-kendall-jenner","tag-little-black-primer","tag-makeup-2","tag-mascara","tag-primer","tag-review","tag-top-coat","tag-volumizing-effect","tag-waterproof","entry","override"],"acf":[],"amp_enabled":true,"_links":{"self":[{"href":"https:\/\/bonniegarner.com\/en\/wp-json\/wp\/v2\/posts\/6829","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bonniegarner.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bonniegarner.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bonniegarner.com\/en\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/bonniegarner.com\/en\/wp-json\/wp\/v2\/comments?post=6829"}],"version-history":[{"count":0,"href":"https:\/\/bonniegarner.com\/en\/wp-json\/wp\/v2\/posts\/6829\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/bonniegarner.com\/en\/wp-json\/wp\/v2\/media\/6830"}],"wp:attachment":[{"href":"https:\/\/bonniegarner.com\/en\/wp-json\/wp\/v2\/media?parent=6829"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bonniegarner.com\/en\/wp-json\/wp\/v2\/categories?post=6829"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bonniegarner.com\/en\/wp-json\/wp\/v2\/tags?post=6829"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}